Rochester, N.Y., February 2009

Archer Communications, Inc. a full-service marketing communications firm located in Rochester, NY, is excited to announce that Gloria Kreitzberg has joined the team as Marketing Director. Gloria's has more than 30 years experience in marketing and advertising.

Gloria has worked in advertising agencies and graphic design firms, as well as major corporations such as Bausch & Lomb and Xerox. During that time, she's held positions as Account Executive, Print Production Coordinator, Illustrator/Designer, Creative Director, Copywriter, and Marketing and Branding Consultant. She received her training from the Rochester Institute of Technology in graphic arts and communications.

"She brings a well-rounded knowledge of branding, package design, graphics and traditional and interactive marketing to Archer," said Jeff Lennox, President of Archer Communications.

"I've always wanted to be a part of an organization that appreciates my abilities and allows me to spread my wings," Gloria claims. "Creativity begins in the mind and marketing allows me to use my creativity for the benefit of our clients in many different ways. I'm never bored."

Carol Davison, Sr. Vice President of Account Services adds, "Gloria is a great addition to our senior account team. Her enthusiasm is contagious and our clients truly enjoy her energy."

Doug Niblack, owner of Niblack Foods, a Rochester-based spice company, appreciates the level of personal attention and professional service provided by Gloria. "Gloria looks at my business from my point of view, and offers good sound marketing advice," "For a small business like mine that doesn't have a marketing department, Gloria and the team at Archer, fill the void. I think of them as if they were part of my own staff."

Gloria, a working single mom who lives in Irondequoit with her two daughters goes on to say, "I love it here at Archer. It's a company that values teamwork, family values and has a genuine regard for their employees' welfare."  She adds, "I hope to be able to contribute to the continued success of Archer Communications and have some 'fun' in the process."

About Archer Communications

Archer Communications (www.archercom.com) is a branding and Integrated Marketing Communications Firm, specializing in advertising, public relations, sales promotion, web development, exhibits, events, media planning and buying, Internet marketing, search engine optimization (SEO), packaging and direct marketing. Archer serves a wide range of business-to-business, retail and consumer clients in a diverse range of industries and markets.

For more information, please contact Carrie Tschetter at 585-461-1570 or at ctschetter@archercom.com.